Community is not just another buzzword to throw into the blender — it is a (real) big deal to us.
We take pride in being hooves-on-the-ground participants of our community projects and partnerships. Our efforts not only set us apart — they happily define us. Just like inspiring happiness, cultivating community is one of our core values and a most joyful, fulfilling pursuit. As members of San Francisco’s historic Bayview-Hunters Point community, we are looking to extend an antler to our neighbors and find ways to lift up our herd as much as they do us.
Take a peek into some of our juicy community initiatives:
Boys & Girls Clubs of San Francisco - ‘Hella Berry’ Probiotic Smoothie
As a way of giving back to our community, our team desired to connect with youth in our neighborhood. We hoped to help them discover their passions and instill the confidence needed to one day start their dream business. So, we began meeting with a group of teens at the Willie Mays Boys & Girls Clubhouse. In between pickup basketball games, we discussed co-creating a product together.
After a few collaborative sessions, the group developed a new recipe concept for us — a smoothie! Aptly named “Hella Berry” for its berry-forward flavor, this delicious smoothie is now being sold by our retail partners nationwide.Shop Hella Berry
The sweetest part: 20% of profits from every bottle sold go back to the youth who helped create it!
Juice for Joy
Juice for Joy is an ongoing program established as a way to share smile-inspiring juices to folks in need, living in our local community.
When Covid-19 hit, doctors and nurses were working around the clock to take care of an influx of patients, risking their own health in the process. They needed an emergency transfusion of convenient, nutrient-rich food to nourish their inner hero. So, we created a campaign that to date has donated:
7,620 bottles of juice to frontline health care workers throughout the Bay Area.
In April 2020, two high school students approached us with an idea to give a bottle of immune-boosting fresh juice to every unhoused person in San Francisco. Inspired by their compassion, we partnered with nonprofits who helped us distribute: